Blog Posts

staying motivated

Staying Motivated

While some may find staying focused and motivated at work a simple task, others find it very difficult. After being in the same ...
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team alignment

The Importance of Team Alignment

When you picture a powerful team, what do you see? In most cases, people will answer with “amazing sales,” “great reviews,” and a ...
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brand guidelines

4 Reasons You Need Brand Guidelines

The best businesses follow a brand guide. Whether it’s been consciously constructed or morphed over time, the brand guide is the company’s “bible” ...
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The Four-Phase Big IDEA for Leadership Training
We can identify leaders, but we must have programs and a plan in place to develop them. What are some specific characteristics we should include in our leadership development plans? We are so glad you ...
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How to Delegate Effectively & Why You Should
As a business owner, do you ever find yourself wondering why your business feels stuck and you aren’t gaining any traction? It’s probably because you’re at capacity. Ask yourself, “If I had to leave or ...
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7 Advantages of Social Media Marketing for Your Business
Social media marketing has grown to be a valuable strategic tool. One that can be cheaper and more effective than print, broadcast, or a variety of other forms of marketing. Social media is an entirely ...
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Video Marketing is Essential to Creating an Effective Content Strategy
Video marketing is a must-have for engaging content, drawing the most attention from audiences in this fast-paced world. Whether you’re using Facebook, Twitter, Snapchat, or Instagram, video is dominating the social media world – and ...
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5 Ways Marketing is More Than Promotion
When you hear the word “marketing,” what do you think of? Billboards? Brochures? Logos? Many businesses are hesitant to invest too much money into marketing because they don’t understand the full host of benefits that ...
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A Beginner’s Guide to Mobile Marketing
People spend, on average, over four hours a day on their phones. So why not take advantage of that time with mobile marketing? People in every demographic, all over the world, are on their smartphones. ...
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How to Find the Best Hashtags for Your Business
You should already know why hashtags are so important to use in your business’s social media. (And, if you don’t, let us remind you.) But if you’re using hashtags without intention, you could be missing ...
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