Social Media Manager is a full-time position focused on managing, overseeing, and improving all assigned social media accounts. Their goal is to utilize analytics and current trends to keep our social media strategy up-to-date and educate team members to increase engagement and awareness across all social platforms.
REQUIREMENTS
- 2-3 years of experience in social media marketing
- Proficiency in social media marketing for multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn
- Facebook Ad Experience or Certification
- Ability to lead and educate other team members
- Strong writing skills & self-editing
- Self-motivation to complete tasks independently
- High level of teachability
- Commitment to growth and professional development
- Comfortable working with a fully Remote Team
- High level of organizational skills for clients and team management
- Marketing or business degree or equivalent experience
- Strong project management skills
- Budget management experience is a plus
- Ability to design on Canva
- Design Strategy Experience
- Further design experience is a plus
RESPONSIBILITIES
- Actively monitor internal and clients’ social media performance to ensure each client is performing at its peak
- Bring new ideas and strategies to Content Director to grow and improve the team and our processes
- Utilize analytics to actively review and improve social media strategy
- Work cooperatively with team to complete tasks and projects on time
- Adhere to Momentum SOPs to meet and exceed project expectations
- Assist in the creation, development, and management of Momentum and its clients
- Create, develop, and manage content for organization and clients’ online presence
- Maintain a consistent look and feel (brand personality) throughout all assets
- Develop and expand understanding of brand structure and optimization techniques
- Create and schedule engaging content optimized for the platform used and the intended audience
- Manage, maintain, and expand clients’ presence on social media and other online platforms
- Consistently research, understand, and utilize analytics tracking
- Be available during business hours (9AM – 5PM ET) for communication, meetings, and questions
- Stay current with social media trends and tools
- Consistently communicate progress on tasks through Teamwork project management system
- Complete all projects as instructed by Content Director or Senior Content Strategists
GENERAL ASSIGNMENTS
- Overseeing and editing all cross-platform social media content in Buffer
- Train members of Content team on social media-related projects
- Provide feedback to Content Strategists on how to improve
- Create social media training documents & SOPs
- Social media posts, stories, and engagement
- Quick turnover social media projects
- Managing social media analytics in Agency Analytics Dashboards & Reports
- Directly manage social media for high level / specialty clients
- Explore new platforms, tools, and hashtags