Thomas MacDonald

Brand Architect | Author | CEO

Tom’s passion for marketing and consulting ignited during his time as a professional road musician. Between gigs, Tom excelled in various jobs where managers encouraged his natural aptitude for consulting. Eventually in demand, his keen analytical skills combined with recommendations for growth and scalability drastically increased productivity for corporations such as Walmart and Louisiana Pacific.

In 2009, Tom united a group of like-minded creative problem solvers and business planning enthusiasts to form the Catalyst Collective: a results-driven consulting company specializing in helping businesses of all sizes — from those just starting up to those scaling or planning to sell — by maximizing their revenues from 10-20x.

In 2017, Tom added a full-service creative agency, Momentum Creative, to the collective to serve the graphic design and content needs of those who receive Catalyst’s consulting services.

Since its inception, Catalyst Collective’s influence and professional marketing direction have helped launch, renovate, and scale over 1800 successful brands and businesses.

Fuel Your Growth

Our proprietary, data-driven process develops the roadmap
and tools businesses need to become unified, scalable brands — guaranteed.

Meet Our Collective

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Madeline Johnson
COO | Brand Architect

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Kevin Abrams
CTO | Dev Team Director

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Crysten Cornish
Brand Architect | Marketing & Communications Strategist

Scott Madans

Scott Madans
Lead Business Strategist

Jeff Levin

Jeff Levin
Chief Revenue Officer

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Amy Bright Gilhuly
Marketing & Communications Strategist

Jen Smith

Jen Smith
Art Director

Marcie Roberts

Marcie Roberts
Content Director | Traffic Coordinator

Wesley Beggs

Wesley Beggs
Senior Client Concierge

Amanda Garner

Amanda Garner
Content Strategist

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Thomas MacDonald PPC, CBC
Brand Architect | Author | CEO

Nadja Jauregui

Nadja Jauregui
Content Strategist | Video Editor

We want to know about YOU.

At Catalyst, we believe that every idea, every person, and every business have a unique story to tell, and we’re here to help tell it. We have discovered that diamonds in the rough are the most precious, and that unmet goals are simply untapped potential.